Whilst editing photos until the early hours seems like a great idea now I may regret it tomorrow. I have to post this one, taken while flying over France recently. I can’t deny a bit of photoshop dabbling… but the combination of the two types of clouds and the shadow of them on the fields below was incredible from the air…
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Main Entry: TIE DYE
Part of Speech: I TIED DYED TODAY. WHAT DID YOU DO?
Definition: DANDY, FRESH, GLORIOUS, GROOVY, MARVELOUS, PEACHY, SUPER
Synonyms: PSYCHEDELIC

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Horray the sun is peeking out in London! It’s nearly summer time….

Working 9 - 5?

A massive CONGRATULATIONS to the fabulous Christina Carty on her Best Actress award received tonight! Won for playing the leading lady in the short film “Tell Me About Your Day” which was shown at London’s Short Film Festival recently. Just another award to add to the growing display of trophies - get it girl!

Mary, Mary quite contrary, how does your garden grow?

Nearly time for mini-eggs!

After attending Digital Shoreditch on the hottest day of the year yet, in a sauna-like black tent, I came away feeling inspired from all the different perspectives that agencies and brands presented on social media and our ever-evolving digital environment.

It can be easy to assume that the rest of the world looks at digital in the same way that we do from ad-land: another tool for consumers to engage with brands. So it was refreshing to hear some alternative opinions from charitable, sporting, and even psychology perspectives.

The first speaker that really caught my attention was David Erasmus, CEO and Founder of GIVEY. He spoke about social good through social media, and the opportunities that social media can offer above-and-beyond the other possibilities for charitable donations. He touched, quite profoundly, on how we are able to contribute to things that are “bigger than ourselves” and that while we spend a considerable amount of our time and efforts sculpting our professional and social profiles there is not currently a social ‘timeline’ upon which we may document, share, and ultimately encourage good deeds. David’s aspiration is to develop a ‘world leading platform that will change the way millions of people, make millions of small actions, to make millions of positive changes to the world.’

I then listened to Holly Clarke, Group Head of UK Operations Team at UNRULY. Holly’s theme for discussion was ‘I share, therefore I am’ in which she spoke about how children are growing up with their lives becoming a recorded history on a digital timeline. She talked about the importance children now place on their perceived image, even from an early and impressionable age, and how this could later trigger huge social anxieties. She commented on the trend to create different personas on different platforms for people express themselves, seek self-validation, and secondarily for social grooming and nurturing relationships (by joining groups and following new trends). Ultimately she believes we are out for ‘E-world domination’: to build up followers, seek out for new content, and share everything - this is now second-nature and as simple as a #hashtag. Her insightful message was to concentrate on our off-line identities but to ensure that digital literacy is instilled from a young age; children must be taught about privacy and know when to switch off the computer and take some time out.

Digital Shoreditch is a fantastic festival which celebrates that when it comes to digital change is the only constant. http://digitalshoreditch.com/

CMR

Is anything more delicious than a meal made from fresh food from a French market? I think…non! Flavour, texture and mouth watering goodness around every beautiful corner in the mountains of the south of France. And did I mention it was 30 degrees?! Dreaming of French country life…
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Looking forward to our next shoot… for Graphic Comic Book Artist… More details to follow!

Scarlet Images are so proud of accomplished brit, six-time winner of London Men’s Wheelchair marathon, David Weir, at 32 years old, he finished the 26 mile course in 1:32:23. He’s most definitely got that rare determination in his soul.

Mary Keitany won her second-successive London Marathon in a dominant display, she came in at a new personal best of 2:18.36, making it look oh-so-easy!

For Great Britain, Claire Hallissey was the first British athlete across the line in the women’s race in 11th place, Freya Murray also ran well and now the two female British athletes will be playing the waiting game to hear the news of which of them will be confirmed into the Olympic team tomorrow.

An Easter Weekend Wedding in Notting Hill. With a double decker red bus and a gastro dinner to indulge even the most delectable taste-buds, every smile was shining for America & Simon to begin their future together as Mr. and Mrs. Well-&-Truly-in-LoVe! x

HTC B2B Campaign_

So Blue Hive came up with a concept for HTC’s B2B communications strategy to highlight the cool new features of the HTC One series and turned it around at light speed. With a hop, a skip, a donut-dash to Krispy Kreme and a road trip to HTC’s head office in Slough, we got to work constructing a 3.6 by 4.8 metre installation, complete with nine 42” plasma screens to display unique, digitally-generated artworks created from people’s tweets about the new HTC One Series.

Our awesome development team built an application that analyses the individual words in tweets that specifically reference the incredible audio, high resolution screen and cross platform connectivity of the three phones HTC are about to launch. Our robot ingeniously creates a bespoke digital artwork from every tweet, by combing colour palettes, patterns and over 200 doodles (especially created by the talented doodle-artist, Mr. Jonny Voss). Et voila; the user receives their own ‘One of a Kind’ piece which is displayed as a fluid and evolving interactive artwork at HTC, Europe. The twitterati can now tune into the live webfeed at ilikehtcone.com, download, like or share their artworks.

Click here to see the timelapsed film,